“Swish Pan,” a new video art installation by Locked Horns’ Paul DeNigris and artist Mark Vinci.The video installation was the focal point of the entrance to SMoCA’s Flip a Strip exhibition which ran from October 4, 2008 through January 18, 2009.
Flip a Strip was a design competition held by SMoCA to “look at options for making strip malls economically viable, aesthetically interesting and communally meaningful.” Designers and architects submitted sometimes radical re-design plans for one of three strip malls in Phoenix, Scottsdale, and Tempe, and the exhibition at SMoCA will be showcasing the best of the submitted designs.
DeNigris and Vinci were commissioned to create a video that captured the essence of the competition - the repetitive and banal nature of the strip mall as something we rush past every day yet hardly pay any attention to. The challenge was also to create a video that evoked some of the same visual themes seen in Vinci’s art work.
DeNigris and Vinci shared directing duties; Keegan Ead once again provided timelapse images for the video; DeNigris and Julie Hoefflin were the camera operators.
Swish Pan from Paul DeNigris on Vimeo.
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